Launching a travel blog

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So you’ve decided that you’d like to launch a travel blog. Maybe you’re someone who is travel mad and loves to get away whenever possible, or perhaps you’re a family that is currently travelling the world, or maybe you’re simply someone with a passion for researching all of the best travel destinations – either way, starting a travel blog could be one of the best things you’ve ever done. 

The great thing about travel blogging is that you can do it from anywhere, so whether you’re launching your blog as a hobby blog or plan to turn it into a real job while you travel the world, it can work extremely well. Of course, that being said, the idea of launching your own travel blog can be exceedingly overwhelming, can’t it? 

There’s just so much to think about, isn’t there? From how you actually set up a blog to how you market it, and everything in between, like how you can set up and monitor your email marketing campaigns and monitor all metrics with Whatagraph, for instance. The truth is that starting a blog isn’t an easy feat, as there’s a lot that you need to think about and consider. However, the good news is that it doesn’t have to be a nightmare – the key is to take a strategic and planned approach. 

Wondering how you can do that and ensure that when you launch your blog you know how to cover every aspect of the process? We’ve put together a handy guide to all of the ins and outs of travel blogging that you should know, including how to get started! Read on for all of the best tips and pieces of advice!

Set up your blog 

First things first, you need to set up your blog. This means taking the time to think about a few key details, such as what you would like to name your blog. For SEO purposes it’s a good idea to choose a name that includes the term ‘travel’ or a term directly related to traveling, like ‘wanders’ or ‘exploring or ‘adventure’. 

Then, once you’ve chosen a name for your blog you need to see if the domain is available that fits the name. For instance, say you’ve called your blog ‘Wanders with the Smiths’ you would want a domain that was something like www.wanderswiththesmiths.com’, so it’s important to check if the domain is available. If it’s not, then you might need to reconsider the name. 

Once you’ve done that, the next step is to actually get your blog set up. There are a number of sites you can use to do this, the most popular one is WordPress as it’s simple and easy to use, and comes with the added benefit of offering a wide range of theme options, some free and some paid for. There’s also the option of buying a theme separately from an independent designer, should you want something custom made. 

Create social media accounts 

It’s important that you take the time to make social media accounts for your blog, so that you’re able to share your content and drive traffic to your site. There are lots of ways that you can make money from a blog, but one of the main ways is by having a site that has a good readership, which is where utilising social media channels for marketing comes into it. 

Set up a Facebook page, a Twitter account, and an Instagram account, as well as a TikTok and Pinterest page. Make sure that the links to these onto your blog, so that your followers are able to easily find your pages. 

Create a content plan 

Once you’ve got your blog setup and ready to go, the next step is to start coming up with a content plan for it. If you’re going to make a success of your travel blog it is essential that you have a good content plan in place. 

Wondering what a content plan is? It’s simple really – a content plan is simply a plan of what you are going to be posting and when. It’s easy to make one in excel or on Trello – there are plenty of content planning templates for you to choose from. 

If you’re stuck for content ideas – aka the types of posts you should be writing – aim to create a mixture of content, such as guides to different locations, general travelling guides, and reviews of restaurants, bars, accommodation, and activities while you’re travelling. If you need a helping hand with content ideas, there are lots of online resources that can give you the inspiration that you need. 

It’s important that you’re putting out regular content, so make sure that you’re updating your content strategy on a regular basis. 

Take high-quality photos 

It’s also crucial that your blog uses high-quality photos; if you want to build a successful blog then you need to ensure that you’re using photos that catch people’s interest. It’s a great idea to take as many of your own photos as possible, but if there are times when you can’t take your own photos, there’s always the option to use copyright free images from sources such as Pixabay or Pexels. You could also opt to use software like Canva to source higher quality images – Canva is paid if you want to be able to download photos, but it does offer a wide range of really useful tools for bloggers. 

If you find that you struggle taking photos, take the time to read up about the ways in which you can improve your photo-taking skills. By taking the time to hone your skills and experience, you can enhance and improve your photo-taking quality. There are lots of free online courses to choose from online, so take the time to look for a course that’s right fit for you and your blog. 

There you have it, everything that you need to know about launching a travel blog and succeeding at running it. 

We hope this article from us here at Wyld Family Travel has you inspired to start a travel blog. There are so many reason to start a travel blog from displaying memories to creating a business. Just look at it as a big journal of your life that friends and family can access at any time


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